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Why a Facebook Page is Not a Substitute for a Website

A person with red hair in a green shirt and headband holding up a finger, emphasizing the importance of a website over just a Facebook page, highlighted by a speech bubble stating, 'No, a Facebook page does not replace a website!
Why a website matters: Dispelling the myth that a Facebook page is enough for your business's online presence.
When it comes to promoting and representing your small business online, it's important to have a strong, professional presence. Many businesses today turn to social media platforms, like Facebook, to create that presence. However, using a Facebook page as your primary or only online presence can be a huge mistake.

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7 Signs You Need a New Website for Your Business

Mockups of an insurance company's website displayed on a blue background, featuring sections on business protection, family safety, and employee security, accompanied by images of people and clear call-to-action buttons.
Mockups of an insurance company's website displayed on a blue background, featuring sections on business protection, family safety, and employee security, accompanied by images of people and clear call-to-action buttons.
Web design might sometimes seem like an unnecessary expense for some small business owners. In fact, it's quite the opposite. User habits and Google search algorithms change regularly. You're missing out on valuable traffic (and potential customers)  if you're not consistently modernizing your website.

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Why DIY Site Builders are Bad for Small Businesses

Logos of six website and e-commerce platforms including Wix, Squarespace, Shopify, WordPress, Webflow, and one with a green circular design, showcasing tools for building websites and online stores.
Popular website building platforms, empowering individuals and businesses to create their online presence with ease and style.
Do you need to build a website for your small business and are considering building one yourself? Unfortunately, many people think that it's something that they can build on their own. Only after making a low-quality website do they realize that they would have been better off leaving it to the professionals.

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8 Things Every Small Business Website Needs

A computer screen displaying a webpage with the title "WEB DESIGN" surrounded by a workspace featuring coffee, sticky notes, a notebook, and a pen, emphasizing creativity and organization.
Explore professional web design services for creative and functional digital solutions that cater to every business need.
If you run a small business, no matter what it is that you do, or where you’re located, you need a website. Small business websites are crucial for online visibility, branding, and driving sales, but only if you've got good web design.

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How To Respond to Online Reviews (Good and Bad)

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A visual representation of emotions, highlighting a range of feelings from sadness to happiness through colorful facial expression cards.
93% of surveyed shoppers make buying decisions based on online reviews. That's a huge percentage! If you run a business, your reviews are vital to your success.

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7 Reasons Why Small Business Websites Are Vital

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Work Smarter: Elevate your productivity with an organized and modern workspace designed for success.
A website is a vital component to a small businesses’ success. However not any website will do. About one in five small business websites struggle to generate traffic to their website. Meanwhile, 57% of users won't recommend a company with a poor mobile web design. If your website doesn't offer a positive experience, you could lose potential customers.

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Website Traffic Stats Explained

A workspace featuring a laptop displaying pie charts and bar graphs for data analysis, a smartphone, glasses, and other items on a desk, illustrating the use of technology for business intelligence.
Unlock insights with data analytics—transforming raw information into actionable strategies for business growth.
There are over 5.07 billion daily Internet users in the world, so there's a large base of potential customers you can reach with your website. But before you can tap into that potential, you need to know whether your website is capable of attracting those visitors. Your website traffic stats are a good place to start.

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8 Marketing Mistakes Small Businesses Make

A person sitting at a desk in an office, holding their head in both hands in a gesture of stress or overwhelm, surrounded by a laptop, a cup of coffee, pens, a stapler, and a document with a colorful chart.
Navigating workplace challenges—finding balance amidst stress and deadlines in a fast-paced office environment.
According to a recent survey, about half of all American small businesses lack a solid marketing plan. Not having a plan in place is one of the biggest marketing mistakes that any small business can make.

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How Often Should You Redesign Your Website?

Red card featuring the bold, white text 'WEBSITE REDESIGN,' placed on a rustic wooden surface with a black and blue pen lying next to it.
Transform your online presence with a modern and effective website redesign that captures your brand's essence.
A recent study found that 50% of consumers believe that website design is a fundamental factor in a business’s brand. Website design showcases your business’s style, attitude, and aesthetic.

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